The Amherst Association of the Pioneer Valley

invites you to join members of the college community for a lecture on

"Memory: Why You're Always Right
and They're Always Wrong"

Friday, March 22, 2013
12:30 p.m. - 1:30 p.m.

Amherst College Campus
Stirn Auditorium

This lecture is simultaneously being recorded and distributed via GoToWebinar.



Matthew Schulkind
Associate Professor of Psychology

If memory worked like a video camera and provided a faithful record of our past experiences, we would never disagree with our friends and family about important events from our pasts. But memory does not work that way, and contrary to what you might think, we might be better off for it. In this talk, Professor Schulkind will describe how cognitive psychologists think memory works and why we should be glad to accept the imperfections inherent in the system.


R.S.V.P. by clicking here.

Questions? Please contact Sarah Sanford '89 at
or (413) 542-2127.

Fri, 03/22/2013 - 12:30 to 13:30