What type of audience do you hope to draw? Younger or older, students, faculty or staff, families, Five College students, faculty or staff, the general public? How many do you expect to attend? What kind of atmosphere does your event call for? A poetry reading may need a relaxed, living-room-type space; a science audience may need a lab; a lecture with video presentation may need a good viewing screen. Media needs can sometimes dictate the type of space you will need.