Alums Using Social Media to Support Amherst

Kristen Spargo, director of advancement communications at Amherst College, spoke to The Republican (Springfield, MA) of the success the college has had using social media such as Facebook and Twitter for fundraising. Amherst has advertised its annual appeal on Facebook since 2010. “Almost 700 alumni have clicked through to our giving webpage,” she said. Read more here.

Creating a Social Media Presence

Suggestions from the Office of Public Affairs

The Best of Amherst on Film

References to the Fairest College in Animal House, Titanic and more

The recent Mad Men season included a character who went to Mount Holyoke. That  got us thinking about Amherst College references on TV and film. We asked our more than 1,000 Twitter followers to name their favorites. Here is a sampling of what they wrote: 

dybner: My favorite is “I’m Frank Lyman from Amherst” [Animal House]. Note that Frank Lyman’s name appears on the plaque under the Rte. 9 bridge.

“Omg they put us on 4th floor South”

Reunion Weekend, as reported on Twitter.com

ursamajor [Lynne Baer ’00]: Omg they put us on 4th floor South. It’s just like being a frosh all over again.

ursamajor: Except for the part where South has AN ELEVATOR YOU GUYS

AndyWinchell [Andy Winchell ’90]: Packing clothes for trip to @AmherstCollege. 2 things are evident: abundance of purple & absence of yellow.

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