How Title IX Changed Everything

Alums Using Social Media to Support Amherst

Kristen Spargo, director of advancement communications at Amherst College, spoke to The Republican (Springfield, MA) of the success the college has had using social media such as Facebook and Twitter for fundraising. Amherst has advertised its annual appeal on Facebook since 2010. “Almost 700 alumni have clicked through to our giving webpage,” she said. Read more here.