Rachael A. Hanley

Rachael A. Hanley

Director of Social and New Media

I manage the College’s social media platforms, work to engage and grow our digital audiences, and serve as the in-house social media expert for departments and groups across campus. In addition to curating content across multiple channels, I also run the student group AmherstSays and write for the website and other College publications. I have a background in journalism and institutional social media. I joined Amherst College in February 2016. 

Contact me for any help with social media or with ideas for breaking news, campus visitors or Science Center and Admission stories.

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Social Media Request Form

We can help with all aspects of your social media presence, including helping you create a social media account or managing an existing social media platform. Fill out our request form for help.

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Introduction

We can help Amherst College faculty and staff who want to create and manage social media presences, either as individual professionals or on behalf of their academic or administrative departments

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Getting Started

Learn how to develop a social media plan that will help you define your audience, define your communication goals, and choose the best platform for your messaging.

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Best Practices

Following best practices will help you better engage with online communities, increase the value of your site, and best represent Amherst College.

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Appropriate Use Guidelines

We provide several tips for students, faculty, and staff for following the College’s policies and codes of conduct for all of our information-technology environments.